Effective Media Planning & Buying
with Successful Creatives

We’ll help build your brand for greater success

ARM Direct offers creative + media planning & buying services for TV + DRTV + Online + Posters + Press + Radio + Social Media + Video-on-Demand. We help make TV more affordable by driving very high volumes of traffic to our clients’ websites. In addition the creative collateral is used on social media platforms such as Facebook + YouTube + Instagram + Twitter.

Our aim is always to “deliver more advertising for every £ spent” plus “generate high volumes of sales & leads” whatever your budget.

We have managed over £200million media spend for UK & European & USA clients so if you have a new idea or want to improve your current advertising campaign then please get in touch and tell us about your business so that we can share our knowledge with you.

Plan

Create

Test

Analyse

Award Winning Service

ARM Direct has won several business awards over the years including the UK's prestigious 'Precision Marketing Award' for DRTV Creative & Media Buying Excellence.

Industry Recognition

Media Planning and Media Buying

TV, DRTV, Radio, Print, Online,
Video On Demand & Out-Of-Home

Television

VoD

Out of Home

Cinema

Radio

Online

Print

Social Media

Media Planning: Why we get results

Smarter is Better

We work very closely with all of our clients to fully understand their business objectives and market sector. We position ourselves as a business partner not just a media agency.

We use our bespoke in-house analysis system and a wide range of research and data tools to ensure all of our clients' campaigns communicate with the target market in the most effective manner.

Expertise

Our account teams have many years of knowledge and experience gained from working for large media agencies, TV suppliers and blue chip clients within marketing and media roles across DR and Brand products/services.

Full Service

As a truly full service agency we are a one-stop shop for all of our clients' needs which provides seamless campaign management. From creative concepts and production plus media planning & buying, to post campaign analysis, our teams are with you every step of the way.

Accountability

We believe it is important to have an honest and open dialogue with our clients. This transparent approach helps us maintain long term and successful business relationships.

Campaign Analysis: Bespoke Reporting

Our clients come from a wide range of industry sectors, each with their own individual business objectives. Therefore we have an in-house team of analysts that design and build bespoke data reports to provide in-depth post campaign analysis.

ROI

We ensure all of our clients have their campaign objectives met by clear and measurable results. We understand that all of our clients need to achieve a return on their advertising investment. Therefore, we provide transparent and accountable results analysis showing detailed campaign performance.

Competitor Insights

Knowledge of our clients’ competitors allows us to understand their market sectors. We have access to many industry systems that enable us to gain insight into advertising spend and trends. We provide all of our clients with regular detailed market reports that show the size of market, the main players and seasonal trends.

Audience Insights

Understanding who our clients’ consumers are and knowing their habits, attitudes and media consumption allows us to formulate highly targeted media plans. We use a wide range of research tools as TGI and BARB to analyse markets and target consumers.